Printing technology

Here you will find the answer to many of your questions  about how we print and what the various print terms mean. A good understanding of what is available can transform your printed product into a quality print .

How do you print on to fabric?


Dye-sub (Dye-Sublimation) is the process of permanently applying photo standard images to fabric. Dye-Sub transfers the image into the material, not just onto the surface. This is how  all our fabric products are printed. The fabric is printed with a 3.2m Dgen G5 Grande Dye-Sublimation Printer, paired with a Transomatic Fixation unit. Resolution sits at 2400dpi.  

What is Stitch Fold Trim?


A staple is a piece of thin wire with two short right-angled end pieces which are driven by a stapler through sheets of paper to fasten them together. 

But when you are creating lots of booklets it is more efficient to use a spoil of wire which is cut automatically to the correct length to suit the size of booklet being produced, this is the Stitch. Once the stitches have been pushed through the booklet, the booklet now needs to be folded in half, creating a regular book. When folding paper, the sheet on the out side of the booklet has to travel further around the inner sheets, this leaves a booklet with sheets that are now stepped, to make them all neat and flush, the booklet is trimmed. The result is a robust, aesthetically pleasing booklet.

What is Spot U.V?


Spot u.v is a glossy layer added after your item has been printed. It can, when used correctly, transform your work in to quality printing Spot because it is usually used in areas of print and not over the whole of the print. UV because the glossy layer is dried using uv lamps.

Spot UV is absorbed into the paper so a matt lamination is highly recommended prior to the application of spot u.v

Artwork needs to be supplied in a particular way, along with you high resolution pdf, artwork that shows only the areas to have spot uv  are required. All areas to have spot uv are filled in black.



 The process known as embossing utilises two opposite etched metal dies (usually composed of copper, magnesium or brass) and heat. These elements push/raise the graphic or text above the surface of a sheet of paper to create a three-dimensional, eye-popping effect. A reversed image of the design is used to make the embossing die. If the design is indented rather than raised, it is called debossing.

You have probably seen or felt the raised surface of a notary seal; this is embossing. Items can be blind embossed, which is simply an imprint without ink or foil applied. Embossing with foil or colour on the imprint adds another visually appealing and distinctive element to your printed product

Artwork setup


To help with your artwork set up we have added a couple of downloads which explain Bleed and Crops, that are required  when submitting your artwork.  


Perfect Binding PUR


If you have bought a paperback then you have seen an example of perfect binding.

It is the application of glue to the spine of a book and the fixing of a wrap around cover. Perfect binding uses  Hot-melt EVA (Ethylene Vinyl Acetate). This is melted in a tank by a heat source, once used it is allowed to cool and solidify again, ready to be reused.  PUR (Polyurethane Reactive) glue is the most durable binding glue available.  Once cured, the adhesive provides a tough, pliable bond that is resistant to temperature extremes. 



 CMYK is a color model in which all colors are described as a combination of  Cyan-Magenta-Yellow & Black.


CMYK is the colour model used for printing and is displayed on products like brochures and business cards. RGB (Red, Green & Blue) is the colour model used for devices such as a computer monitors or screens as they can only be viewed with natural or produced light. Read more about CMYK print...

VAT on Print



VAT stands for value-added tax and is charged on most goods and services that are provided by a business within the UK as well as imported goods and services from outside of the EU. The default rate of VAT is 20%, this has been the standard rate since 4th January 2011.   

 Zero Rated Items 

     Under ‘VAT Notice 701/10: zero-rating of books and other forms of printed matter’ zero rated items are items that do not require VAT.  Read more about VAT and Print...